Power to the Buyer
A boutique Sydney buyers advocacy runs on a handful of high-value clients, so every enquiry counts. Their old site was leaking them: pages close to 10 MB, a 2.4 second first paint and client proof locked inside screenshots. We rebuilt it end to end and automated everything behind the form.
View live site
The results
Home page performance
+34 ptsA slow site loses high-value leads before it ever gets to speak.
Podcasts page performance
perfect scoreVideo embeds that used to drag the page down now load only when tapped.
First paint
8× fasterThe first impression is instant instead of a blank screen.
SEO score
+15 ptsEvery page fully readable by Google and AI search engines.
Founder time on repeat admin each week
6+ hrs backLead entry, booking, reminders and follow-ups now run themselves. That is roughly 300 hours a year returned to paying clients.
Enquiry to booked strategy call
same hourA lead books while their interest is hot, before a competitor has even replied to their email.
Scores measured with Lighthouse, before and after. Time savings client-reported.
The challenge
Power to the Buyer works with only 10 to 15 clients at a time, which makes every single lead high-value, and the old WordPress site was leaking them. Pages weighed close to 10 MB, first paint took 2.4 seconds, client results existed only as Instagram screenshots search engines could not read, and the home page had no meta description at all. Behind the site, every booking was still negotiated over email by hand.
What we built
A ground-up rebuild on Next.js with a proper image pipeline, real indexable content pages, and a contact form redesigned into a qualification instrument. Structured fields for budget capacity, purchase type and journey stage score each lead at the point of capture. Then we automated what happens after the form: instant booking against live calendar availability, automatic confirmations and reminders, and lead routing that puts qualified enquiries in front of the founders without the inbox triage.
How we did it
WordPress out, Next.js in
Server rendering, static generation and a modern image pipeline replaced page-builder bloat, cutting page weight from around 10 MB and making first paint 8 times faster.
Proof set free from screenshots
Client results and podcast episodes became real, indexable pages instead of JPEGs. Those pages now score a perfect 100 for performance and SEO.
A form that qualifies, not just collects
Structured qualification fields for budget capacity, purchase type and journey stage score every lead the moment it arrives, so the founders talk to the right people first.
Automation behind the form
Booking, confirmations, reminders and lead routing now run themselves, cutting repeat admin from around 8 hours a week to under 2. The website stopped being the end of the process and became the start of one.
The outcomeEvery page now scores 100 on SEO and Best Practices, and an enquiry goes from form to booked strategy call without a single manual email. The automations took a week of admin down from around 8 hours to under 2, giving a founder-led team six-plus hours back every week for the clients who pay them.
Working with ClearGrow has been one of the best decisions we have made for our business. From the very beginning, their team took the time to truly understand our vision and transformed it into a website that exceeded every expectation we had.
The level of detail, care and professionalism they brought to every stage of the rebuild was exceptional. No request was ever too much, and every piece of feedback we provided was implemented thoughtfully and with incredible precision. They did not just build us a beautiful website, they created an intuitive, seamless user experience that perfectly reflects our brand and makes it easy for our clients to navigate.
What really sets ClearGrow apart is their technical expertise. The optimisation work they have done behind the scenes has completely elevated our website performance, speed and functionality. Their knowledge is second to none, and they were always proactive in recommending improvements that we had not even considered but have made a huge difference.
Throughout the entire project, the communication was outstanding. The team was responsive, transparent, patient and genuinely invested in achieving the best possible outcome for us. It never felt like we were just another client, they treated our business as if it were their own.
Even after the website launched, the experience has continued to be exceptional. Their ongoing support is seamless, they are incredibly responsive, proactive and always willing to help. Whether it is a small update, a new idea or a technical question, we know we can rely on them to action it quickly and to the highest standard. Having that level of support gives us complete confidence that our website is always in the best hands.
If you are looking for a team that combines world-class technical expertise with creativity, attention to detail and exceptional customer service, I cannot recommend ClearGrow highly enough. They have absolutely exceeded our expectations in every way, and we are genuinely grateful for the incredible work they have done. We couldn’t be happier with the final result and look forward to continuing to work with them in the future.